Exit Escape Room NYC – Sugar Rush [Review]

Undercooked

Location:  New York, New York

Date Played:  August 11, 2019

Team size: 2-8; we recommend 2

Duration: 60 minutes

Price: $30 per player

Ticketing: Public

Emergency Exit Rating: [A] Push To Exit

Physical Restraints: [A+] No Physical Restraints

REA Reaction

Sugar Rush put a new twist on the escape game format for us: our goal was to bake cupcakes. In the end, we received cupcakes.

In-game: 3 decorated cupcakes in a baking pan.

While Sugar Rush shined conceptually, the execution fell short of stellar on every level. The puzzles and gameplay were of spotty quality. The set looked kind of like a restaurant kitchen. The cupcakes were reminiscent of an elementary school bake sale. (Is that a thing that still happens or have we litigated that into oblivion?)

This game was fine, which was disappointing. There were opportunities for great reveals, narrative novelty, and better cupcakes. New York City has some great cupcake bakeries and I’d bet that people would shell out a few extra dollars per ticket if it came with quality dessert.

This was one of those games that I wanted to love. When I heard the concept, I wanted to send all of my friends who are kind of on the fence about escape games. It wouldn’t take a lot more refinement to make Sugar Rush special; I hope it gets there.

Who is this for?

  • Players with a sweet tooth
  • Puzzle lovers
  • Any experience level

Why play?

  • The concept was adorable and novel
  • If you win, you get to eat a cupcake

Story

We’d entered the Great NYC Baking Challenge.

Our task: make the best cupcakes ever!

The catch? Someone had hidden all of our ingredients.

In-game: a small oven in a kitchen, above it a box labeled "Recipe Safe."

Setting

Sugar Rush was set in a restaurant kitchen with a strange glass wall dividing the space. The set looked almost as it should. At any given point, if you got up close to something, it looked right, but stepping back and taking in the set in as a whole, it felt off.

In-game: An empty egg carton and a checken in a kitchen.

Gameplay

Exit Escape Room NYC’s Sugar Rush was a standard escape room with a low level of difficulty.

Core gameplay revolved around observing, making connections, puzzling, and decorating cupcakes.

Analysis

➕ Before escape rooms entered my life, I spent a solid three years tasting (and analyzing) cupcakes all around New York City. I have notes on more than 60 bakeries; there’s a big spreadsheet. Don’t pretend you’re surprised. Anyway, it’s an understatement to say I adored the concept for Sugar Rush. I love baking and I love escape rooms! Even for those less enamored with dessert, this was a fun and novel thematic combination.

➕ /➖ In some ways, the set looked like a test kitchen, but it felt just a bit office-y. Individual props looked great, but we weren’t quite sold. It also didn’t have the necessary workspace for frosting our award-winning creations.

➖ The tech need a bit more refinement. It wasn’t entirely well hidden; exposed wires needed housing. It was also a bit glitchy and didn’t always give sufficient feedback.

➕ The props were adorable. We enjoyed how Exit Escape Room NYC build amusing puzzles around the essential cupcake ingredients. It was funny and charming.

➖In the second part of the experience, the puzzles were thematically related, but no longer tied to the narrative.

➖ Exit Escape Room NYC did the cooking show swap, but without trying to convince us that we were decorating the cupcakes we’d baked (with the ingredients we’d found!). We’ve seen this type of swap executed beautifully (and humorously) in escape rooms before. Sugar Rush would have been far cooler if they had gone the extra distance to sell their fiction to us.

➖ The cupcakes were “meh.” We won the game, but I cannot be convinced we won the Great NYC Baking Challenge.

❓ Because so many people have asked: We don’t know whether the cupcakes were bought or baked. (I’m guessing baked from a mix.) We aren’t health inspectors.

Tips For Visiting

  • Exit Escape Room NYC has two copies of this game. You could race your friends in this baking competition.
  • Exit Escape Room NYC is easily accessible on public transportation.
  • Note that Sugar Rush is not located at their 38th Street location with most of their other games. It is located a couple of blocks away at 247 West 36th Street.
  • We recommend Black Iron Burger (across the street).

Book your hour with Exit Escape Room NYC’s Sugar Rush, and tell them that the Room Escape Artist sent you.

Disclosure: Exit Escape Room NYC comped our tickets for this game.

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